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We've launched a brand new podcast

We'll be delving into the important issues impacting the sports sector
Find out more
New Year New Volunteering Opportunities

Find volunteers with the skills you need to help your club stay fit for the future
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Last chance to get a day ticket for our Fit for the Future Convention

Hear from Farrah Storr, Editor in Chief, Cosmopolitan magazine and Jez Rose, The Behaviour Expert
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Featured News all News

Transforming business models: is your membership still relevant?

Within this latest instalment of the Digital Transformation series, Gary Hargraves, CEO of Sport:80 looks at how technology can transform business models in the sport sector, specifically membership.
Published 17 January 2019 Technology
Recognition Policy Review

Sport England has commissioned the Alliance to conduct a review of the policy of recognition – the process used to formally recognise sports in the UK.
Published 16 January 2019 Governance
The Political Year Ahead

The Sport and Recreation Alliance's Parliamentary and Policy Officer, Ryan McCullough looks ahead at what could be in store in Westminster for 2019.
Published 09 January 2019 Brexit
Making Tax Digital for VAT and sport update: December 2018

Making Tax Digital (MTD) for Business is the Government's initiative to make business taxpayers move to digital record keeping and tax return filing.
Published 20 December 2018 Advice

Upcoming Events all Events

2019 Fit for the Future Convention 22-23 Jan 2019 Book now
Workshop: Building future leaders: recruitment practices and succession planning 21 Feb 2019 Book now
Workshop: Director Training 05 Mar 2019 Book now

Latest Publications all publications

Sports Club Survey Report 2017/2018 The Sports Club Survey 2017/18, identifies major trends and provides SWOT analysis of sport and recr... Read Now
Why are we failing our children? The Sport and Recreation Alliance has launched Why are we failing our children?, a research report r... Read Now
GIVERS Research For the first time, groundbreaking behavioural science research, has given us new evidence and insig... Read Now

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Keep on top of what's happening in the sport and recreation sector and sign up to our newsletter. Includes updates on funding, sport politics and guidance to keep your club fit for the future.