Campaign Activation Kit

To help spread the word about the inactivity crisis facing our country, we've developed a few simple tools to help you share your support for the #RightToBeActive campaign. Below you'll find:

  • a link to the petition (in case you haven't already signed it);
  • a template letter to help you contact your local MP;
  • text about the campaign to use in newsletters and/or on your website;
  • social media assets.

Sign the petition

If you haven't already, please head over to and sign our petition.

Email your MP

We want to push the inactivity crisis up the political agenda and encourage MPs up and down the country to play their part in tackling this crisis. You can use our letter template to contact your MP, just follow these five easy steps:

  • Copy and paste this text into a new email, using the subject line provided;
  • Find your local MP by entering your postcode here;
  • Paste their email address into the 'To:' box on your email;
  • Sign off your email;
  • Hit send!

Website / newsletter copy

For those of you who represent an organisation, we'd urge you to share the #RightToBeActive campaign with your audiences via your website and newsletters. We've prepared some text which you can use to do this, but feel free to tailor it as needed:

Inactivity is killing our children and we demand that every child is given the fundamental #RightToBeActive​.

80% of girls and 77% of boys are not active enough to stay healthy and one in five children are classified as obese before they reach secondary school.

Sport and recreation can help solve many of the biggest threats facing our children. Making it part of their daily lives will make them healthier and happier.

That is why we are proud to be supporting the #RightToBeActive campaign and we encourage you to join us.

Together we can create a better, healthier and happier future for our children.

Social media assets

Download our selection of social media graphics and show your support for #RightToBeActive on your social media channels.


#RightToBeActive- Twitter Asset ()


#RightToBeActive- Facebook Asset ()