Marketing Consultant- short project
Area of Expertise: Fitness & Leisure
Based: Home
Reports to: Management and Trustee Chairs
The Women’s League of Health & Beauty has its working name as Fitness League and is currently undergoing a re-brand. For when this is completed the Trustees wish to have a Marketing Strategy in place. The Trustees are looking for a marketing consultant to prepare a Marketing Strategy.
Job Role
· We are looking for an experienced qualified Marketing Consultant, preferably within the Fitness & Leisure Industry, who is able to provide a marketing strategy to boost our organisation’s profile, attract new teachers to increase membership.
· The ideal candidate will be a strategic thinker, knowledgeable in marketing activities, particularly Social Media, and be able to quickly analyse the organisation’s profile and operations in this one-off project, in order to set objectives and proposals in a marketing plan to secure our future growth.
Key Objectives and Responsibilities
• Analyse and understand profile of the organisation, which has charitable status, to gain understanding of its marketing needs
• Develop and write a business and marketing strategy in line with the organisation budget and marketing needs
• Design a Social Media marketing plan to help re-launch the brand
• Prepare regular updates during the project to The Trustees Chair and Management Chair
• Provide direction regarding new ideas/campaigns to improve brand awareness across all media channels
• Write report on findings and any suggestions for improvements regarding current systems
• Assist in creating a schedule of social media events for a 12-month period
How to apply
Applications should be emailed to alison.flcoordinator@gmail.com together with a CV and covering letter.
All applications must be received by 12 June 2017
