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Non Executive Director (Commercial & Marketing Development Lead)

  • Organisation: Amateur Football Association
  • Contract: Attend board meetings every six to eight weeks
  • Closing Date: 24 October 2020 | Non Executive Director

The Amateur FA (AFA) is looking to appoint an Independent Non-Executive Director to lead on Commercial & Marketing Development to join its Board of Directors.

The AFA is an affiliated football association sanctioned by The Football Association (FA) similar to a County FA. We are committed to making the game of football as safe and enjoyable as possible for all. The AFA works closely with The FA, the game’s governing body in order to ensure that all standards are met. The AFA is committed to robust corporate governance and is taking the necessary steps to ensure that we are awarded The FA Corporate Code of Good Governance. Ensuring our directors best represent our many clubs and members are of paramount importance. We are committed to diversity of both skills and experiences and as such are now seeking to appoint our next non-executive director on our Board.

AFA actively encourages applications from a BAME background and are looking to address the gender balance on our board.
The ideal candidate will possess a passion for sport and be able to demonstrate strong senior commercial experience. Key skills and experience required:

  • Senior business leadership experience gained in private, public or voluntary sector;
  • Experience of strategic planning, organisation change;
  • Knowledge of funding models and opportunities;
  • Knowledge of branding and the importance of digital and media footprint;
  • Demonstrate a good understanding of governance and independence;
  • An ability to demonstrate the ability to work collegiately working in the best interests of the AFA, its clubs and stakeholders it represents;
  • Understanding of not for profit organisations;

The successful applicant will work closely with the Chief Executive Officer (CEO) to ensure the AFA at all times acts in accordance and keeping with The FA’s National Game Strategy and Safeguarding Operating Standards. The AFA's current corporate strategy runs from 2018 – 2021. The successful applicant will be required to support our CEO in preparing for corporate strategy commencing 2021.

The successful applicant will be required to attend board meetings approximately every 6 to eight weeks, currently online and not in person. This is a voluntary role however, reasonable travel and out of pocket expenses will be met by AFA.

If you have the relevant experience and you feel that you can fulfil this role, please send a covering letter explaining why you are applying and how you meet the criteria by midnight 24 October 2020. In addition, kindly provide an up to date CV. Please send your application to Anthony E. Julien, Chair of AFA to email address

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