The LTA’s vision is “Tennis Opened Up” and its mission is to make tennis Relevant, Accessible, Welcoming and Enjoyable. The Marketing and Commercial Team is responsible for creating and delivering LTA’s marketing strategy to help deliver against this mission in addition to managing commercial relationships with existing and future partnerships. The Customer Engagement Team is responsible for growing the size of the LTA fan base and improving fan and workforce engagement through increasingly personalised messaging and omnichannel execution.
We are now recruiting for a Digital Manager to join the Customer Engagement Team based at the NTC, Roehampton, London. The Digital Manager plays a vital role in delivering an optimised digital customer experience vital to future success. As LTA continue to roll out a 5-year strategy, it is essential to ensure that our audience strategies are conveyed meaningfully across our public-facing platforms, taking a strategic approach to joined-up customer journeys that provide the right experiences for audiences, and the right outcomes for the business. The Digital Manager develops and supports ambitious strategies to make swift and impactful improvements to our audience strategies in the digital space, working closely with colleagues to bring our brand vision to life for our many and diverse audiences.
The role plays a key part in defining the future of our digital platform development, offering a strategic direction on the development of new data strategy, digital platforms and services to deliver against business needs. Working with a small, skilled team, the post-holder will take real ownership and work with autonomy to deliver against our strategic goals, as well as being able to advocate confidently for digital change at every level of the organisation.
To find out more please review the full job description and apply; we look forward to reviewing your application. Please ensure that you submit both a CV and covering letter when applying. The deadline for applying is Sunday 15th December 2019.