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Marketing Officer

  • Location:
  • Organisation: Table Tennis England
  • Salary: Commensurate with experience
  • Contract: Full Time
  • Closing Date: 18 October 2017 | Marketing & Communications

Marketing Officer

Salary: Commensurate with experience

Location: Head Office, Milton Keynes

Organisation and Key Summary

Table Tennis England is the National Governing Body (NGB) for table tennis in England. We want to make a difference and we want to inspire people to lead healthier happier lives. A key part of the company strategy therefore is to increase participation, by bringing social table tennis into everyday spaces, taking the sport to new audiences.

The Marketing function sits within the Commercial Department. Its primary objective is to promote the sport, its achievements and successes along with products such as BeTT, merchandise and event tickets to the table tennis community and wider.

Notable marketing achievements of the last 12 months have been – SportBible partnership, streaming the England Vs Greece game to 2.2m people. Exposure of 5 matches on Sky Sports Mix. A successful National Table Tennis Day.

The role is a new role in the business and needs to be shaped to fit the exact requirements. Fundamentally the successful applicant will be the brand guardian and hold responsibility for marketing across the whole business.

Key Responsibilities 

• Input into development of annual Marketing Strategy 

• Ownership and delivery of the annual marketing plan (including digital and traditional routes) 

• Brand and Data control 

• Exploration of media and other partnerships which will grow the reach of our sport 

• Focus on Social and Digital media, ensuring the planning of all content across the business including Email campaigns, and marketing of products 

• Monitoring and measurement of campaigns to ensure effectiveness 

• Internal communication – implement an ongoing internal comms strategy 

• Product Marketing – BeTT, Coaching, Ticketing, Merchandise and any other products that we launch 

• Input into development of annual PR strategy working with Senior Comms Officer and external agency  • Audit of existing agency relationships 

General Responsibilites

• Support the head of commercial in all commercial presentations attending where required 

• Work closely with senior comms officer 

• Undertake such duties as may be required from time to time as are consistent with the responsibilities of the post and the needs of Table Tennis England 

The role will be based in our Head Office located in Milton Keynes with the requirement to travel domestically as needed. 

Key Skills and Experience:

Experience Essentials 

• Demonstrable experience in marketing and or PR 

• Track record of writing and executing marketing strategy and plans 

Skills 

• A passion for sport, physical activity and the benefits it brings 

• A highly-motivated self-starter driven to meet goals 

• Confident and persuasive, with the ability analyse the situation and to use softer reasoning as appropriate 

• Excellent presentation and communication skills, verbal and written 

• Understanding of current data protection regulations 

• Exemplary listening and negotiation abilities 

• Excellent time management skills, with the ability to plan and work logically 

• Ability to work independently and as part of a team 

• Solution focused with the ability to think creatively 

• Highly capable user of Microsoft Office including Outlook, Word and Excel 

• Willing to work occasional extended hours and unsociable hours, including evenings and weekends 

• A basic understanding of safeguarding and diversity principles

How to apply

Please email CV and covering letter to marketing@tabletennisengland.co.uk

Closing date for applications is 18 October 2017

Apply now

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