Last year we launched our Fit for the Future campaign to help answer the question of ‘is the sector ready to answer the challenges of tomorrow?’ The launch report considered the changing external environment and what challenges this might bring to the sport and recreation sector.
To dig deeper and develop our understanding of how the sector can react in order to be Fit for the Future we have been running themed months. This month, we are focusing on technology and insight which will help set the scene as we approach our Sports Summit 2016 in association with Perkins Slade.
Our Director of Policy, External Affairs and Governance, James Allen, explains why this is such and important and growing area of interest for the sector here.
They are also some great contributions on the impact and potential to use technology to influence sport and recreation activities from:
- Andy Reed OBE, Alliance Director, blogs about the uneasy relationship between sport organisations and technology, and why there's so much to gain for the sector by embracing it.
- Brian Macaulay of the Outdoor Recreation Network, blogs about how technology is being used to improve and enhance people's enjoyment of outdoor recreation.
- Open data specialists, imin, blog about the concept of open information and how it is benefiting the sport and recreation sector.
- Peter Fitzboydon, Chief Executive of London Sport, blogs about how the sector can use and share data to get more people active and ultimately benefit all concerned.
- Robert Gill, Policy Support Officer, blogs about the sport sector's approach to using technology and open data.